From The TV IV

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WUPA is the The CW affiliate in the Atlanta, Georgia market, broadcasting on channel 69 analog and channel 43.1 digital.

WUPA signed on in 1981 as WVEU-TV, an independent station, although its programming consisted early on of business news in dayparts and subscription TV evenings and weekends. The station started running music videos later and then offered more mainstream fare by the mid 80s, showing syndicated fare, cartoons and network programming passed up by Atlanta's affiliates.

Channel 69 began airing programming from Home Shopping Network and was the target of a purchase from HSN but the deal fell through. In 1994, then-CBS affiliate WAGA announced it would switch to the FOX network, leaving CBS to round up a new affiliate. When Atlanta's other independents expressed no urge to join the network, they bought channel 69 out of sheer desperation and sized it up to be a CBS affiliate. However, CBS reneged the purchase after seeing the station's threadbare facilities (located on the access road of Interstate 85 in the northeast section of the metropolitan area). CBS would eventually land on WGNX/channel 46 (now WGCL), and by year's end, Paramount Stations Group would buy channel 69 and make it their Atlanta affiliate of the new UPN network in January 1995. Its call changed to WUPA.

CBS would actually take ownership again of the station again as Paramount's parent corporation, Viacom, would divest itself of CBS, which would assume ownership of stations PSG had owned. In 2006, UPN and The WB network announced it would shut down by fall and merge to become The CW network. WUPA would be its Atlanta home.

WUPA's programming is controlled from WGNT, the CW affiliate in Norfolk, Virginia. WGNT also controls CW affiliate WTOG in St. Petersburg, Florida.

Digitally, through PSIP procedures, WUPA is mapped on digital tuners as 69.1. When analog is discontinued in February, 2009, it will be mapped at 43.1, as channels 52 to 69 will be eliminated.

[edit] Current Prime-Time Schedule

Day	7:00	7:30	8:00	8:30	9:00	9:30	10:00	10:30	11:00
Monday	Two and a Half Men	Two and a Half Men	Gossip Girl		One Tree Hill		Judge Mathis		The Best of Frank & Wanda
Tuesday	Two and a Half Men	Two and a Half Men	90210		Privileged		Judge Mathis		The Best of Frank & Wanda
Wednesday	Two and a Half Men	Two and a Half Men	America's Next Top Model		Stylista		Judge Mathis		The Best of Frank & Wanda
Thursday	Two and a Half Men	Two and a Half Men	Smallville		Supernatural		Judge Mathis		The Best of Frank & Wanda
Friday	Two and a Half Men	Two and a Half Men	Everybody Hates Chris	The Game	America's Next Top Model (encores)		Judge Mathis		The Best of Frank & Wanda
Saturday	Two and a Half Men	Two and a Half Men	Martin	Martin	The Bernie Mac Show	Half & Half	CSI: Miami		CSI: Miami
Sunday	In Harm's Way		Valentine		Easy Money		Movie

[edit] External Links

Official Site