WUPA

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WUPA
Image:CW69.jpg
Brand CW 69
City of License Atlanta, Georgia
Market Atlanta, Georgia
Channel 69 analog
43 digital
Network Affiliation Current: CW
Formerly: Independent (1981-95)
ABC (1995-2006)
Founded 1981
Company CBS Corporation
President
Current Popular Non-Network Shows Two and a Half Men
The Bernie Mac Show
Judge Mathis
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WUPA is the The CW affiliate in the Atlanta, Georgia market, broadcasting on channel 69 analog and channel 43.1 digital.

WUPA signed on in 1981 as WVEU-TV, an independent station, although its programming consisted early on of business news in dayparts and subscription TV evenings and weekends. The station started running music videos later and then offered more mainstream fare by the mid 80s, showing syndicated fare, cartoons and network programming passed up by Atlanta's affiliates.

Channel 69 began airing programming from Home Shopping Network and was the target of a purchase from HSN but the deal fell through. In 1994, then-CBS affiliate WAGA announced it would switch to the FOX network, leaving CBS to round up a new affiliate. When Atlanta's other independents expressed no urge to join the network, they bought channel 69 out of sheer desperation and sized it up to be a CBS affiliate. However, CBS reneged the purchase after seeing the station's threadbare facilities (located on the access road of Interstate 85 in the northeast section of the metropolitan area). CBS would eventually land on WGNX/channel 46 (now WGCL), and by year's end, Paramount Stations Group would buy channel 69 and make it their Atlanta affiliate of the new UPN network in January 1995. Its call changed to WUPA.

CBS would actually take ownership again of the station again as Paramount's parent corporation, Viacom, would divest itself of CBS, which would assume ownership of stations PSG had owned. In 2006, UPN and The WB network announced it would shut down by fall and merge to become The CW network. WUPA would be its Atlanta home.

WUPA's programming is controlled from WGNT, the CW affiliate in Norfolk, Virginia. WGNT also controls CW affiliate WTOG in St. Petersburg, Florida.

Digitally, through PSIP procedures, WUPA is mapped on digital tuners as 69.1. When analog is discontinued in February, 2009, it will be mapped at 43.1, as channels 52 to 69 will be eliminated.

[edit] Current Prime-Time Schedule

Day 7:00 7:30 8:00 8:30 9:00 9:30 10:00 10:30 11:00
Monday Two and a Half Men Two and a Half Men Gossip Girl One Tree Hill Judge Mathis The Best of Frank & Wanda
Tuesday Two and a Half Men Two and a Half Men 90210 Privileged Judge Mathis The Best of Frank & Wanda
Wednesday Two and a Half Men Two and a Half Men America's Next Top Model Stylista Judge Mathis The Best of Frank & Wanda
Thursday Two and a Half Men Two and a Half Men Smallville Supernatural Judge Mathis The Best of Frank & Wanda
Friday Two and a Half Men Two and a Half Men Everybody Hates Chris The Game America's Next Top Model (encores) Judge Mathis The Best of Frank & Wanda
Saturday Two and a Half Men Two and a Half Men Martin Martin The Bernie Mac Show Half & Half CSI: Miami CSI: Miami
Sunday In Harm's Way Valentine Easy Money Movie

[edit] External Links

Official Site

Retrieved from "http://tviv.org/WUPA"


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