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Brand News 13 - On Your Side
City of License Panama City, Florida
Market Panama City, Florida
Channel 13 digital
Subcarrier 13.2 (Me-TV)
Formerly: 13 analog (1973-2009)
19 digital (2001-08)
Network Affiliation Current: ABC
Formerly: NBC (1973–82)
Founded 1973
Company Nexstar Broadcasting (Acquisition of Media General pending)
Current Popular Non-Network Shows Dr. Phil
Entertainment Tonight

WMBB is the callsign for the ABC affiliate in the Panama City, Florda market. It broadcasts on digital channel 13. The station shut its analog 13 off on February 15, 2009. Its subcarrier, channel 13.2, runs Me-TV. The subcarrier will also broadcast ACC sports events. Diginets Escape TV and Laff TV will be coming to the station soon.

The station first signed on as NBC affiliate WDTB on October 4, 1973. It was named for Denver T. Brannon, its founder. WJHG/channel 7 had been NBC with ABC as secondary up to this point. Full ABC programming was furnished by cable from Dothan Alabama ABC affiliate WDHN/channel 18 and Pensacola's WEAR/channel 3. With channel 13's sign-on, WJHG became a full-time ABC station. Tallahassee did not have an NBC station at the time, and WDTB was poised to be it, even though their transmitter was too far away and many Tallahassee viewers were getting NBC from Albany GA's WALB/channel 10. (WTWC/channel 40 signed on in the 1980s as Tallahassee's NBC affiliate.)

In 1977, WDTB changed its call to WMBB, the letters standing for "World's Most Beautiful Beaches." In 1982, they switched to ABC, with NBC moving to WJHG. On May 18, 1989, an F-15 Air Force jet clipped a wire on the station's transmitter, destroying it completely. A new transmitter with wider coverage across the panhandle was built and went on the air in August of 1990.

WMBB's logo, 1990.

Digital programming

Virtual Physical Name Programming
13.1 13.1 WMBB-DT Main WMBB (ABC)
13.2 13.2 WMBB-DT2 Me-TV
13.3 13.3 WMBB-DT3 Escape TV (soon)
13.4 13.4 WMBB-DT4 Laff TV (soon)

Current Prime-Time Schedule

Day 6:00 6:30 7:00 7:30 8:00 8:30 9:00 9:30 10:00
Monday News 13 at 6 Entertainment Tonight American Idol The Crossing News 13 at 10
Tuesday News 13 at 6 Entertainment Tonight Roseanne The Middle Black-ish Splitting Up Together For the People News 13 at 10
Wednesday News 13 at 6 Entertainment Tonight The Goldbergs Alex, Inc. Modern Family American Housewife Designated Survivor News 13 at 10
Thursday News 13 at 6 Entertainment Tonight Grey's Anatomy Station 19 Quantico News 13 at 10
Friday News 13 at 6 Entertainment Tonight Once Upon a Time Marvel's Agents of S.H.I.E.L.D. 20/20 News 13 at 10
Saturday News 13 at 6 According to Jim College Football News 13 at 10
Sunday The Toy Box America's Funniest Home Videos Shark Tank Ten Days in the Valley News 13 at 10

External Links

Official website for WMBB