Cartoon All-Stars to the Rescue
From The TV IV
20 cartoon stars join in to help Mikey, a fourteen-year-old kid who has been swayed to drugs and alcohol by Mr. Smoke, a sentient puff of cigarette/marijuana smoke. Mikey is shown what he will turn into if he doesn't quit.
In spite of the criticism that the message was cheesy and sugar-coated and the cartoon stars were merely a draw (no pun intended), the special racked up a 22.0 rating, a record on Saturday morning that stands today. The special was introduced by George H.W. Bush, then the President of the United States.