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Two players face a game board of nine windows, all numbered except the middle window which is marked "Eye Guess." The windows are opened and answers appear in all but the Eye Guess window. The players study the answers for fifteen seconds and the windows closed. Bill Cullen asks questions, and the contestants pick the window where they saw the answer. A player earns 10 points for correctly uncovering an answer and his/her turn continues as long as correct answers are revealed. The Eye Guess window will have an answer not among the other eight but has a question associated with it. Uncovering it correctly is worth 20 points. (If the Eye Guess window does not contain the correct answer, it is left blank.)
100 points wins the game. The winner vies for a bonus prize by uncovering each of the windows on the board without uncovering the word "Stop." Clearing the board without hitting "Stop" won the contestant a new car.
Eye Guess was canceled in 1969 during a virtual revamp of NBC's daytime line-up. Personality, You Don't Say! and The Match Game were all also dropped during the schedule upheaval. In 1982, there was talk of reviving Eye Guess, but there was not enough station interest.
- At a Glance: Additional information about the series