From The TV IV

KNSD is the NBC affiliate for the San Diego, California market, broadcasting on digital channel 40, displayed as virtual 39. It has two subcarriers: 40.2, that broadcasts NBC Plus, and 40.3 that is Universal Sports.

Channel 39 first signed on in 1965 as independent KAAR, the city's first UHF station. A fire in 1966 closed down the station till 1968 when it went back up as KCST. It remained an independent until in 1972 KCST filed a suit against then-ABC affiliate XETV/channel 6. XETV was licensed to Tijuana, Mexico while serving San Diego proper, and KCST charged that a station licensed to another country could not be affiliated with an American television network. KCST successfully won the ABC affiliation and the change, with XETV reverting to independent status, took place on July 1, 1973. ABC was not happy with landing on a UHF station and in 1977 changed to KGTV/channel 10, which then was an NBC affiliate. NBC would conversely land on KCST.

The station changed calls to the current KNSD in 1982. Their branding of 7/39 is denoted from their channel position on all San Diego cable systems, which is channel 7. Their syndicated programmimg is hubbed from KNBC/channel 4 in Los Angeles, and their morning news has an outdoor setting at their studios on Broadway in downtown San Diego. KNBC is also the origination for KNSD's weather forecasts segments. The station produced a 10 PM newscast for KSWB/channel 69. Upon their switch to Fox, KSWB's newscast became in-house produced.

[edit] Digital programming

Virtual	Physical	Name	Programming
39.1	40.1	KNSD-DT	Main KNSD (NBC)
39.2	40.2	KNSD-DT2	NBC Plus
39.3	40.3	KNSD-DT3	Universal Sports

[edit] Current Prime-Time Schedule

Day	7:00	7:30	8:00	8:30	9:00	9:30	10:00	10:30	11:00
Monday	Wheel of Fortune	Jeopardy!	Heroes		Trauma		The Jay Leno Show		NBC 7/39 News
Tuesday	Wheel of Fortune	Jeopardy!	The Biggest Loser				The Jay Leno Show		NBC 7/39 News
Wednesday	Wheel of Fortune	Jeopardy!	Mercy		Law & Order: Special Victims Unit		The Jay Leno Show		NBC 7/39 News
Thursday	Wheel of Fortune	Jeopardy!	Community	Parks and Recreation	The Office	30 Rock	The Jay Leno Show		NBC 7/39 News
Friday	Wheel of Fortune	Jeopardy!	Law & Order		Dateline NBC		The Jay Leno Show		NBC 7/39 News
Saturday	Wheel of Fortune	Jeopardy!	Law & Order (repeats)		Various Repeats		Law & Order: Special Victims Unit (repeats)		NBC 7/39 News
Sunday	Football Night in America		Sunday Night Football						NBC 7/39 News at 11

[edit] External Links

Official website for KNSD